How Consumer Data and Activation Will Drive Future Profitability in Healthcare

Leaders from Humana, ProMedica, Health Plan of San Mateo, Alliance of Community Health Plans, and Insignia Health share case studies and best practices for leveraging health data to drive consumer activation, improve health outcomes and reduce costs. Topics include:

• Using AI, machine learning, and language processing to drive more effective communication and activation
• Engaging providers in consumer activation and engagement
• Measuring ROI of data investments
• Utilizing social needs data to engage consumers in underserved communities

This episode of Bright Spots in Healthcare is sponsored by Insignia Health

Insignia Health empowers healthcare organizations and health professionals around the world to assess patient activation and develop strategies for the efficient application of healthcare resources. As activation increases and individuals become better managers of their health, utilization costs decline and patient satisfaction improves. The Patient Activation Measure® (PAM®) and over 15 years of health activation research form the cornerstone of a complementary suite of solutions that help clinicians, coaches and population health providers improve health outcomes and lower costs. Today, Insignia Health supports the health activation efforts of more than 250 organizations touching the lives of millions of patients in dozens of countries.