Healthcare Rap
Healthcare Rap
62 – MARKETING FORWARD: What Does It Mean?
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62 – MARKETING FORWARD: What Does It Mean?

Yesterday’s marketing won’t get you very far, especially in healthcare. Jared and Peter discuss 6 differences between Marketing Forward and Marketing Backward. Marketing is now the team driving the cultural and operational transformations that are relevant to customer experience. All that, plus pterodactyl mosquitoes, vacation plans, and a recipe for destruction.

Thanks toXpressdocs,Ultera Digital, and the Podcast.Healthcare Network for helping us spread the awesome, yo!


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