55 – HITMC: How are B2B and B2C Marketing Converging?
Show: Healthcare Rap
John Lynn shares a wrap-up from last week’s Healthcare and IT Marketing Conference and describes what makes it so different from other healthcare conferences. Once upon a time, health IT and hospital marketers functioned on opposite sides of the spectrum, but the HITMC community is changing that. All that, plus the debut of a brand new segment where we keep it real.
Thanks to Xpressdocs for helping us spread the awesome, yo!
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